How Four Rookie Ceos Handled The Great Recession

The article, How Four Rookie chief operating officers Handled the Great niche, by Douglas MacMillan appears in action 1st, 2010 issue of BusinessWeek, a hebdomadary periodical. The article exhibits the leadership and entrepreneurship skills revealed by first-time chief executive officers at leading companies much(prenominal) as eBay, T. Rowe Price, morose Nile and Molson on the most treacherous irritation battlefield in decades. Rookie CEOs were faced with the biggest crisis of their c atomic number 18ers. Employees, investors, and board members looked to them for guidance. The compose elaborates how these four CEOs stood up and be the saying The real great leader shows up in hard times. In the initial part of the article, author negotiation almost John Donahoe, who became the CEO of eBay in March 2008, at a time when the U.S. economy was imploding and eBays line of business copy was to a lower place assault. Donahue picked a path that was far different from that of e Bays preferably CEO. Donahoe reorganized his workforce, companys web direct and in addition acquired a consumer credit business during the credit crunch, which brought follow up eBays stock. But, Donahue remained confident that these changes were going to be unpopular well(p) direct for a short time. Donahue followed a strategy based on an approach of Servant Leadership in which he thinks of eBays customers first.

A chain of command is visualized through which the CEO can deliver what customers need. Customers opinions argon shared with eBays staff. Managers compensations are tied to customer loyalty. With such customer oriented business model, Donahues strategy ! has worked and eBay is now earning steady profits. The mid-section of the article discusses still about James Kennedy, a CEO of sixth-largest mutual fund coach firm in the U.S, T. Rowe Price. Kennedy was promoted to the top post in January 2007. Fixed-income analysts were just starting to spot the dangers of mortgage-backed securities in mid-2007. Kennedy, with his management vision, was alarmed by the ugly possibilities. He, then, ratcheted back...If you want to get a full essay, differentiate it on our website: OrderCustomPaper.com

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